« Don't Read To Us | Main | Vloggercon 2006 is a Go »

Jun10
Podcatching: Push or Pull?
Push media is the term used to describe media that is provided to the end user when when it's convenient for the provider. Ads on a webpage are a good example of push media - the user doesn't do anything, they just appear - "pushed" down the pipe to them.

Pull media is just the opposite: media that is delivered only when requested by the end user. Most email configurations are a good example of pull email - you fire up your email client which is a request for it to go the server and get your mail.

These terms were easy to talk about 5 years ago because of the limited ways in which the technologies were being used. But how, perhaps it's not so easy to differentiate. Podcatching, for example, is a hybrid.

Podcatching requires the user to subscribe to a podcast feed which is a user request and therefore falls into the category of pull media. However, once subscribed to the feed, the content is provided as it becomes available without any further action on the end users part. Which cleanly falls into the category of push media.

So which is it? Is podcatching pull media because the entire process has to start with a user request? Or is it push because the content is delivered when available? Or do we need yet another new word?

2 Comments/Trackbacks




i signed up for biz radio podcasting but i have never been sent my confirmation email i have re signed up at least 4 times still no email back my password is 6 letters i hope that is ok and not too many letters i look forward to hearing back from you why i am not able to register for biz radio podcasting thank robert ericksen

Hi Robert,

You've got the wrong guy. Biz Radio Podcasting has nothing to do with me or Biz Podcasting.

Comments/Trackbacks are closed for maintenance.


« Don't Read To Us | Main | Vloggercon 2006 is a Go »

Advertise

sponsored ads



subscribe


Prefer Email?
Subscribe below-

Enter your Email:


Powered by FeedBlitz What's this?

Current News

Support This Blog

business social media

Use these fast growing business social media sites to promote your business, feature your products, spotlight your business leaders, create links, and drive traffic back to your company site, all for free!

BIZZlogos - Add your logo - free link to your site
BIZZphotos - Add photos of your products and people
BIZZprofiles - Submit your profile and build your online visibility
BIZZspotlight - Spotlight your business with free links
BIZZvideos - Videos about businesses, products and business people.
BIZZbites - "Digg" for Business - Submit your articles and posts

know more media network

View Network Map

Network Feed List (OPML)

Know More Media Network
Feed


we support unitus

PRWeb

Influencer



BizPodcasting is a member of the Know More Media network of business related blogs.

Here are some current headlines from some of our business publications:

ProductivityGoal

CallCenterScript

AdHurl

TheBizofKnowledge

LandingTheDeal

CustomersAreAlways

HealthCareVox

BrainBasedBusiness

TheInsurancePolicy

MarketingBlurb