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Jul 9
Tippins: 7 Habits of Successful Podcasts

Robyn Tippins, one of my many b5 Media partners in crime, has a great article list of the top 7 tips that podcasters should adhere to. I'm an indie podcaster and therefore don't really buy into the whole notion of rules in podcasting, but I understand that there needs to be some commonality of form in the business podcasting world.

You'll have to hit to read all the details, but the headlines are:

  1. Know Your Audience
  2. Short, Very Short Spots
  3. Call to Action
  4. Low Key, Witty
  5. Fresh Spots
  6. Avoid Bumper Spots
  7. Think Long Term

Via


2 Comments/Trackbacks




I agree, I'm not a rules kinda gal either. If I were, I'd not be a tech blogger/video game writer as a female ;) however, these guidelines are more for helping business podcasts that are into advertising and don't really understand the medium just yet. You and I know, as podcasters, that screaming at someone like a car ad just isn't going to work on a podcast, but for someone who's been advertising on FM for decades, old habits die hard...

Thanks for the link. I didn't even know you were blogging over here. I'll have to add you to my bloglines lists of must reads! :)

Don't tell anyone that you found me. It's a secret! A real poorly kept secret!

:)

You're right, of course, that we all take what we already know into new ventures. In many cases (such as your FM radio example) that's not the best idea. Always good to have tips.

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